NEWS
29 July 2010
Successful events require successful partnerships. The 1st for Women Insurance Women in The Media Awards is proudly brought to you by 1st for Women Insurance and Wag The Dog Publishers' insightful and independent month magazine The Media. Read more »
22 July 2010
The Shark Tank is renowned for Sharkertainment of the highest order and the biggest after-match party in the world. This phenomenon has become known throughout the rugby playing fraternity, and thousands of fans visit the Absa Stadium Durban with the sole intention of being part of the celebrations. Read more »
20 July 2010
Is jou inskrywings al gereed? Die sluitingsdatum is 23 Augustus 2010. Read more »
13 July 2010
The Keep Flying campaign, which aims to encourage South Africans to unite behind the country's flag after the final whistle blows at the 2010 World Cup, has been given its own voice - a song featuring the vocal talents of the award-winning Timothy Moloi, internationally acclaimed rap artist Mashona, a seven-voice strong choir ... and Archbishop Desmond Tutu! Read more »
13 July 2010
Visa Inc has congratulated the people of South Africa and the organisers of the 2010 FIFA World CupTM for staging a spectacular tournament that has done the country, continent and the football world proud. Read more »
08 July 2010
Ambush marketing during the Holland-Denmark match at the 2010 Soccer World Cup has netted Dutch Brewery Bavaria R756,728 worth of free editorial coverage in print and broadcast news media, according to Ornico's CEO Oresti Patricios. Read more »
01 July 2010
Out Of Home Advertising 101: Make your message clear, readable at speed - and memorable. Read more »
01 July 2010
What do consumers expect from the media in terms of Green information? How do we get our house in order and be part of the Green solution? AMASA's July forum presents informative guidance as to how the media and marketers can use their influence to change behaviour. Read more »
29 June 2010
I think we can all agree that marketing creates brands. It gives companies their invisible advantage and is the most valuable asset within any organisation, even though it is intangible. On most stock markets, the book value of any company represents only 1/3 of the market capitalisation of listed shares and the hefty balance is in intangible assets. Read more »
29 June 2010
Once the loyal 94.7 audience heard that Jeremy Mansfield was packing away the morning mic - and RAW would change forever - the social media wires began to burn, mainly with farewells, great disappointment and hearsay about why he would go. Read more »
24 June 2010
Ornico has announced the appointment of some of South Africa's leading brand thinkers, marketing aficionados and media experts to an advisory board to buoy the company's intellectual property. Read more »
24 June 2010
Who is doing what in our industry. Read more »
22 June 2010
Sepp, a Boston Terrier from Cape Town takes up offer of free flights. Read more »
22 June 2010
Businesses will have to dramatically rethink their marketing and communication strategies once the Protection of Personal Information (PPI) Bill is enacted into law, says Dr Pieter Streicher, MD of BulkSMS.com Read more »
15 June 2010
Experiential marketing has been used for decades now, and is increasingly becoming the channel of choice for sectors that have to rely on dark marketing to get their brand messages out there. So why, asks By Desiree Gullan, Creative Director, Gullan & Gullan, are marketers still talking about brand experiences as the new frontier for marketing innovation? Read more »
15 June 2010
More industry happenings. Read more »
10 June 2010
After more than twelve years with 94.7 Highveld Stereo and 20 years with the Primedia Group, South Africa's best loved breakfast show host has announced that he will be hanging up the morning mic. Read more »
10 June 2010
There is nothing better than a good case study to prove that advertising does work, says John Farquhar. Read more »
08 June 2010
With one week left until the extended entry deadline on 14 June, there is still enough time to submit your entries to The 2010 Loerie Awards. Read more »
08 June 2010
Ambush marketing invariably raises its head when a major sporting spectacle is in the offing. Official sponsors can take comfort from knowing that, in addition to the laws protecting their rights, notably the amended Trade Practices Act and the Merchandise Act, they can turn to the Advertising Standards Authority (ASA). Read more »
 
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